Elemental

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Make It Elemental is a full-service environment and experience design collaborative, connecting a community’s deepest needs with a brand’s highest aspirations. Make it Elemental.

Inspired by nature
Guided by beauty
Driven to create

 

We specialize in design strategy that connects a brand’s highest aspirations to our deepest human needs.

The name Elemental keeps us mindful of the most elemental human needs, like refuge, nourishment, connection, acceptance, and belonging. Our work considers everything that makes us human, from our individual senses to our shared sense of culture. Our vision is a world where we’re all more connected to ourselves, to our communities, and with the world around us.

What we do

Elemental specializes in design strategy for spaces and places. We translate brand values and beliefs into experiences that reconnect us with our most elemental human needs. Our work unites commerce and culture, vision and execution, art and action. It’s the difference between a room and a refuge, a landscape and a sanctuary, a place and an experience. Check out our work

Our Approach

It’s a process and a philosophy: focusing on what matters and resisting the things that don’t. It’s a ruthless but generous taking away—editing things down to their essence. It’s the fire, the water, the earth, and the air. It’s where we get real and a little raw. Where we lock eyes, link arms, feel things, notice things—how long has that been there? It’s an approach that leads to extraordinary places—and spaces where we remember how to be human. Learn more about us

 
 
 
Human connection is the most vital aspect of our existence, without the sweet touch of another being we are lonely stars in an empty space waiting to shine gloriously.
— Joe Straynge